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Top 21 Ways to Promote Your Affiliate Links and Maximize Your Earnings

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Your job as an affiliate marketer is to promote products using your affiliate link.

In more detail, you make money when a visitor clicks on your affiliate link and completes a sale before the cookie expires.

Generally, the cookie that’s placed on the visiting computer’s browser has a lifespan of 30–90 days.

It makes sense, then, to make your use of affiliate links as effective as possible given the integral role the affiliate link plays in generating affiliate sales.

From the types and placement of affiliate links to their tracking and promotion, this post covers everything you need to know about affiliate links. 

These best practices will help you maximize the use of affiliate links, which ultimately leads to more sales.

But first, let’s get the basics out of the way.

What is an Affiliate Link?

Affiliate links are unique URLs that direct your audience to the products or services you are promoting.

Each affiliate link contains its own unique identifier.

Make sure you include appropriate disclosures in your posts in accordance with FTC guidelines (or other guidelines applicable in your country).

Indicate clearly that your post contains affiliate links.

Here are the 21 ways you can embed your affiliate links to harness the full potential of affiliate marketing.

1. Within the text of your blog content.

If you have a blog, then your blog posts are the most logical places to place affiliate links.

Understanding how to incorporate affiliate links into the text of your blog posts is vital if you want them to be successful. 

It can be helpful to understand what people search for in a specific niche.

This will enable you to write a blog post with content that educates and provides solutions to your readers.

Adding affiliate links for products that solve those problems is the most logical way to include affiliate links in the post. 

It is never advisable to use affiliate links for hard sales. 

Their contextual relevance should be evident in the post, and should function as an extension of it.

Your links should appear as though you are recommending them personally.

Here’s an example to illustrate this technique:

You can cloak your links with a tool such as ThirstyAffiliates and make them more attractive using this method. 

Otherwise, they might look unnecessarily long and spammy, and no one will click on them.

Link cloaking also protects your affiliate commissions by obscuring your affiliate ID.

As you add value to your readers’ lives over time, your blog will gain authority and trust.

After building authority and trust with your audience, they’re more likely to click on your affiliate links and buy your products.

Identify your most popular posts by tracking your analytics. Then, add affiliate links to those posts.

2. Within blog images.

A picture is worth a thousand words, as the saying goes. Images containing affiliate links are often overlooked as a strategy.

It is crucial to note that readers are drawn to images, and they tend to click on them. Therefore, pictures are an excellent place to add affiliate links.

It is possible to add affiliate links to images with Thirsty Affiliates. 

The Thirsty image block allows you to select from the photos you have attached to your affiliate link instead of uploading a regular image. 

3. In Facebook Groups.

Facebook groups are online communities with specific topics.

Become a member of a relevant group if you’re an expert in the field.

Be sure to read the group’s rules before joining.

Even if the group does not explicitly prohibit posting links, you should not link directly to an affiliate product.

That only makes you look desperate.

You’re not adding value to the group, and you may be banned for spamming if you do so. 

Without a website, you can’t expect to make very much money with affiliate marketing on Facebook unless you setup your own group.

The best strategy is to use your affiliate links in an article with a relevant theme to the group, and then post a link to the article in the group.

This will increase the likelihood of people purchasing from your affiliate links.

The likelihood of people buying from an affiliate page is lower if they are directed to it directly from Facebook.

Bloggers typically share links to their blog posts in Facebook groups, but you should focus on adding value for the first few weeks.

Providing high-quality content in group discussions is more effective than spamming the group. 

The first thing you should do is establish authority within the group by sharing your knowledge and expertise.

Afterwards, you can direct viewers to high-quality, relevant articles on your website that contain affiliate links.

4. In a product review.

Engaging your audience with a good story when reviewing products is one of the best ways to influence them.

This is a powerful strategy for affiliate marketers.

In a personal story, you share the experiences you’ve had with a product with your audience.

Personal stories make you more memorable since they are based on your experiences.

By using this strategy, you can direct your website visitors directly to the product’s home page.

You should always tell a potential customer everything they need to know about a product, including:

  1. What was the problem that caused you to purchase the product? 
  2. A description of how to purchase the product.
  3. Benefits and features of the product.
  4. The pros and cons of the product.
  5. Based on your experience, a review of the product.
  6. A discount code at the end.

5. On Instagram.

Instagram boasts an active and engaging audience, with a much higher engagement rate than any other social media platform.

The platform allows affiliate links to be posted.

This means you can establish an Instagram account centered around one affiliate product and post content relevant to that product. 

Since your account targets one product, you can direct your audience directly to the affiliate product in your bio.

You can also place links in Instagram stories.

It is important to note, however, that you must have 10,000 followers to add links to your Instagram Stories content.

If you have this many followers or more, you will be able to use the Swipe Up feature.

This means that you can receive traffic directly to affiliate links when you mention them in your stories.

6. On Pinterest.

Pins can be used to promote affiliate products directly on Pinterest.

You can get a large number of views if you use Pinterest correctly.

You will usually see your post for one week and a half on most social media platforms.

However, a pin can continue to generate traffic for many years to come as long as it is not deleted.

You stand a good chance of keeping your affiliate links visible for a long time by publishing content on Pinterest.

Pinterest’s long-term visibility is exactly why affiliate marketers find it so valuable.

You can use affiliate links on Pinterest in two ways: by pinning them directly or by sharing a link to a piece of content containing them.

7. In a Live Webinar.

A webinar is a video presentation, workshop, or lecture presented online, typically through webinar software.

By using it, you can educate your prospects about the affiliate product you are promoting and engage in meaningful conversations with them.

You can show off your expertise and knowledge in the niche and answer any questions your audience may have. 

Your prospects connect with you on a deeper level when you hold a webinar.

You can get a sense of who your audiences are in person by hosting a webinar and getting into a discussion with them.

Other marketing tactics, such as blog posts, YouTube videos, emails or even social media, cannot reach this level.

Additionally, webinars are designed to sell!

Because they are live, people are compelled to pay attention to make sure they don’t miss anything.

This is why webinars convert well.

Neil Patel, who holds webinars frequently, reports that 22% of attendees turn into high-quality leads.

The effectiveness of webinars for affiliate marketers is undeniable.

8. In video tutorials.

Affiliate marketers benefit the most from videos since they are powerful marketing tools.

According to Animationo, 93% of businesses attribute new customers to videos.

This method involves becoming an affiliate for a popular product, and then creating a video tutorial that explains how to use it.

It is crucial that you have a solid understanding of the product you are promoting before you begin to market it.

You must include accurate and comprehensive information in your video.

If you provide incomplete information, viewers will look for more detailed tutorials.

You may want to consider including the following in a video or guide you create for a specific application:

  • A step-by-step guide for using the product;
  • Where to order the product;
  • The product’s features and benefits
  • Product advantages and disadvantages
  • Tips and tricks from the inside

An affiliate link and a coupon code can be provided at the end of the video for viewers to use in order to get a discount.

Your link can also be included in the video description.

9. In subscriber emails.

With affiliate links, email is difficult to beat in terms of its effectiveness and flexibility.

A study conducted by eMarketer found that email marketing had an average ROI of 122%.

No other digital marketing channel had an average ROI as high as this one.

People buy goods and services from people they like, trust, and know.

It’s crucial to communicate with your readers via plain text emails if you want to build a relationship.

Since many people are unable to view HTML emails, plain text emails are a great alternative.

In any case, your subscribers are less likely to read emails loaded with heavy HTML formatting and numerous images.

These emails look spammy.

Moreover, plain text emails are perceived by your audience as being genuine and honest.

Since he started blogging, Neil Patel has used plain text emails.

You can include a compelling call to action and make your messages appear more personal.

10. In Facebook ads.

In February 2018, Facebook had 2.23 million monthly active users, making it the world’s largest social network.

A study by eMarketer found that 96 percent of social media marketers believe Facebook ads are the most effective paid advertising channel on the social network.

Nevertheless, you should never advertise your affiliate link directly on Facebook since Facebook does not allow affiliates.

Your account can be terminated if you do so.

A better approach would be to boost a blog post and send your readers to relevant pages on your website that include your affiliate link.

11. In influencer content.

An influencer is someone who has specialized knowledge in a particular niche, participates in social media, and has a devoted following.

Marketers are increasingly turning to influencer marketing as one of today’s most profitable and effective marketing strategies.

The best influencers for your brand may not always be celebrities. You should take this into account when considering influencer marketing.

It’s all about cultivating relationships with the right people and leveraging their influence to help you succeed.

Users’ purchase intent increases fivefold when they see promotional content from influencers.

40% of Twitter users bought a product after seeing a tweet from an influencer.

If an influencer retweets or tweets your product promotion tweet, they will reach thousands of potential customers.

Create relationships with influential people in your industry or field as part of your affiliate marketing strategy.

12. In guest posts.

Guest blogging is the act of writing content for another blog in your industry in order to gain traffic to your own blog.

By guest blogging, you will reach a completely new audience and potential customers.

You can build relationships with users on sites relevant to your niche by sharing your knowledge and establishing trust.

In your guest posts, do not include affiliate links, since advertisers cannot track sales made through non-affiliated sites.

You should instead drive traffic to your most popular blog posts that include your affiliate links. 

13. In Quora answers.

Question and answer sites such as Quora are extremely popular on the Internet.

Since it is one of the best sources of traffic on the web, it can serve as the foundation for an affiliate marketing campaign.

You can drive tons of traffic to your website or YouTube channel by posting well-written and thorough answers to Quora questions.

Note that affiliate links may not be posted in comments on a question, and if you do your account will be suspended.

You can, however, circumvent this rule by integrating your affiliate links into pages or blog posts that you direct traffic to.

14. In your chosen Reddit community.

In addition to being the largest online community, Reddit is also the most influential.

More precisely, it is a mix of a content aggregator, a social network, a search engine, and an online forum, all powered by a vibrant and engaged community.

It is expressly prohibited to link to affiliate programs on Reddit, but you are allowed to embed affiliate links throughout relevant pages on your website.

Subreddits often allow you to post links to your website in the comments, as long as the link is relevant to the discussion you are linking from.

The page you link to must contribute to the discussion if you want to drive traffic to your website.

15. On Twitter.

Establishing a Twitter account can help you reach many potential customers for your affiliate marketing business.

Tweets are a powerful way of advertising offers, and affiliate marketers can make use of this to promote offers.

Identifying your perfect customers is the first step when using Twitter to find them.

You will strategically position your affiliate products as the perfect solution to their needs, desires, and pain points, since you know what they value, need, and struggle with.

16. In banner ads.

Clickable, visually appealing banners on your site are the best place to place affiliate links.

Most affiliate programs provide banner advertisements.

They should be placed in strategic locations on your site, including:

  • In the sidebar
  • As part of the content
  • In an email message
  • At the top or bottom of the page

17. In YouTube comments.

You can increase affiliate traffic by adding your affiliate links to YouTube comments and to the description of pinned videos on Pinterest.

In the case of a flight search app, you could post something like this: “Travelzoo helps you find the cheapest flights.”

Click here to learn more: https://goo.gl/124″. 

If viewers ask for recommendations or ask questions, you can also include links to affiliate sites in your response. 

Don’t post links that are irrelevant to the question or not helpful to the person asking it.

By doing so, you are spamming the channel, which can result in negative reactions.

Also, avoid posting affiliate links on multiple channels at the same time.

Your account may be suspended if you do so.

18. In blog comments.

If you are answering a question from your own readers, you can slip an affiliate link in the answer if it is relevant.

Commenting on popular blogs in your niche can also be an effective strategy.

This strategy requires extreme caution, as there is a major problem with bots spamming the comments section of blogs.

You may be flagged as spam if your comment is deemed irrelevant.

Nevertheless, they might publish your comment if they think your comment is relevant and helpful.

Therefore, you should always put the user first and only leave comments if they are helpful for the readers of that blog.

Whenever a fellow commenter asks a question related to the affiliate product you’re promoting, respond with an intelligent and thoughtful answer. 

Next, link to a landing page or blog post you have created on your site to promote the affiliate product.

You shouldn’t include your affiliate link in a comment, because the advertiser can’t track sales made using non-affiliated websites, so you won’t be paid.

19. In Reddit comments.

2.8 million comments are posted every day on Reddit, a platform that encourages conversation.

You can cite relevant blog posts that you’ve specifically written to promote an affiliate deal within relevant discussion threads.

There are many subreddits that allow you to add links to your website to comments, provided the link is relevant to the discussion.

Focus your efforts on subreddits that are active and relevant to your niche.

Using the IFTTT tool, you can receive notifications when certain keywords or phrases are used in specific subreddits.

With this tool, you can keep track of relevant discussions about the products or services you’re promoting.

Monitoring Reddit conversations will help you make insightful comments that showcase your expertise.

It will greatly benefit your business if you do this regularly.

Your comments should be:

  • Topical
  • Respectful of the author
  • Useful and valuable
  • Very well written
  • Clear
  • Well-formatted
  • Not manipulative

20. In resource pages on your site.

A resource page is simply a page on your website that lists links to useful resources on a specific topic.

For example, if you blog about SEO, you might have a page dedicated to the most effective tools for link building that you recommend.

Resource pages are generally regarded as credible.

Consequently, this can increase the chances of these offers being converted.

21. Inside of digital products.

Your knowledge of your niche will enable you to create useful resources for your audience, such as eBooks, white papers, and presentations.

These products will help establish trust, authority, and influence.

Additionally, they provide an excellent opportunity to integrate your affiliate links.

If you have written an eBook about yoga’s benefits, for example, you might link to affiliate offers related to yoga. 


With your affiliate link, you can start selling affiliate products right away.

With the options above, you can choose where to place your affiliate links and track their performance.

When you have identified the best way to market your offers, you’ll start reaping the rewards.

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