In November 2014, Google’s John Mueller stated in a Google Webmaster Help that Google "have no plans to do further updates," around PageRank. However, just because Google have decided to…

Importance of Link Building Organic link building is the most important factor in Google’s organic search ranking algorithm. It is also the most challenging element of SEO (Search Engine Optimization).…

What is a Domain Name? A domain name (also referred as a URL or Uniform Resource Locator) is the unique, readable internet address used to identify a website. It is…

Google’s algorithm update codenamed Penguin was released on May 25, 2012. The majority of websites hit the hardest by Penguin were adjudged by the algorithm to have manufactured backlink profiles that were either…

What is Duplicate Content? Duplicate content refers to text that is repeated on more than one web page either on your site or across different sites. Google takes the issue…

Wise business owners understand the importance of SEO to generate awareness for their business, products and services and to drive targeted traffic to their websites. In order to be successful…

What is Semantic Search? Semantic search is essentially an intelligent search process that seeks to generate more accurate results by focusing on intent and the “contextual” meaning of keywords being…